One for the cyclists: merchandise for your target audience

Posted on Thursday, 6th October 2022

Cycling has increased by a whopping 200% since the coronavirus lockdown

The popularity of cycling rose by as much as 200% on weekends and saw a 100%increase on weekdays in 2020!

Do your clients love to cycle? 

In 2021, in England alone, approximateley 7.5 million people participated in cycling, either for sport, leisure, or travel.

20% of the population in England (around 10.7 million people) cycled more than once per week in 2020.

42% of people in the UK own or have access to a bicycle 

Over the last two years, leisure cycling has increased by around 60% 

The average British household spends £1 each week on ncycling. 

In 2019 the UK spent £33.22 million on cycling (this includes bikes, equipment, and repairs). 

Why are we talking about cycling? 

What does your target audience love to do in their spare time? Watch out, another statistic is coming: 69% of consumers would pick up a promotional product if they thought it was useful. And that's why. 

We know from all the info above that there are a lot of cyclists in the UK and what people really want from company merchandise is useful gifts! What could be more useful than a gift you use again when you're taking part in your favorite hobby? 

When you think about your branded merchandise, think about what your audience wants and what they can use, and of course what they will keep - make sure it's a good quality to reflect your brand well!

Cycling Promotional Products

Here is a selection of our cycling merchandise options, please see our online catalogue for much more! All of these items can be customised with your logo or text.

Promotional Cycling Accessories 

Race bike-shaped nikel-plated key holder, which can be engraved. 

A strong and sturdy bicycle pump with multiple air valves, and two holders to attach to a bicycle, come in a gift box.

The racing cyclist-shaped nickel-plated key holder includes a rectangle plate for engraving purposes, packed in a gift box.

Aluminum bicycle bell. It has a large decoration area and is available in a wide variety of colours. 

Heart-shaped safety light. 

Set of two ABS mini-bicycle lights, each with one LED light. 

Plastic adjustable mobile phone holder for bike, the bracket to hold the mobile phone can be moved in several positions.

Hosting a cycling event? 

Are you here because you are hosting a cycling event? Get in touch if you are in need of medals, trophies, goodie bag gifts or branded cycling clothing.