Initial Incentives is here to help you and your team to achieve your organisational goals through the power of promotional merchandise. Whether you’re planning an internal event, attending an exhibition, building customer loyalty, growing your database, creating a buzz about competitions, celebrating a business anniversary or rewarding your workforce for being fantastic… We can help you to find and deliver the perfect branded merchandise for your campaign or occasion. We are trusted by brands big and small across the UK and Europe and have been working with organisations to deliver branded merchandise solutions for over 30 years. We’re here to take on the task of finding new inspiring ideas to meet your budget, getting the artwork just right on your items, taking care of the delivery logistics and all the other details that you just don’t need on your plate! We are members of the BPMA, PSI and accredited with ISO9001 & 14001.

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Initial Incentives takes pride in our exstensive netwrok of offices, located in Amsterdam, Eiendhoven, Luton and Taiwan. Thy're strategiclly located to cater to a diverse global clientele. With a strong presence in key international hubs, our offices serve as vibrant centeres of innovation, collaboration, and excellence. From bustling metropolises to pictersque landscapes, each location is carefully chosen to reflect the unique characteristics of the regions we serve.

Our teams at these offices comprise talented professionals from various backgrounds, fostering a rich cultural blend that drives creativity and problem-solving. Together, we work tirelessly to deliver exceptional products and services that meet the evolving need of our customers worldwide. 

As a result of our worldwide reach, Initial has developed a deep understanding of local markets and gained insights into regional preferences and trends. This global perspective allows us to tailor our offerings to resonate with diverse audiences, creating a meaningful impact on a global scale. 

Our commitment to sustainability and social responsibility is integrated integrated into our worldwide offices. We actively engage with local communities, supporting initiatives that promote education, enviromental conservation, and economic development. By nurturing meaningful relationships with our global stakeholders, we aim to make a positive and lasting difference in every corner of the world we call home. 

As we continue to expand our global footprint, our worldwide offices remain at the heart of our growth and succes. They exemplify our vision of a connected world, where innovation knows no boundaries, and collaboration transcends borders. Together, we are driven by a shared purpose; to shape a brighter future for our customers, partners, and communities. 


Why Branded Merchandise?



Here at Initial Incentives we beleive Promotional products or swag, plays a significant role in marketing and building your brand identity. We beleive it is a powerful tool for your organisation for several reasons:

Brand Awareness - Branded Merchandise helps create widespread brand recognition. When customers see your logo or branding on products, it reinforces your company's presence in their minds, increasing the chances of them choosing your products or services in the future. 

Customer Loyalty - Giving away promotional items fosters a sense of appreciation and loyalty among customers. They feel valued and are more likely to continue supporting your brand over the long term. 

Cost Effective - Compared to traditional advertising methods, branded merchandise is a cost effective way to reach a large audience. Investing in promotional products allow your brand message to stay with customers for an extended peroid, providing more value for your marketing budget. 

Versatility - Branded Merchandise can be tailored to fit various marketing stratedgies and target different demographics. From giveaways at events to corporate gifts, the versatility of promotional products makes them adaptable to various promotional activities. 

Positive Brand Association - Offering high-quality branded merchandise can create a positive brand image. Customers will associate the quality of thee merchandise with the quality of your products or services, contributing to a favorable perception of your brand. 

Experimental Marketing - Branded Merchandise allows customers to experience your brand physically. It goes beyond digital advertising, creating a tangible and memorable connection with your audience. 

Employee Engagement - Branded Merchandise isn't limited to customer's; it also benefits employees. Providing your team with company-branded items boosts morale, encourages a sense of belonging, and fosters a positive work enviroment. 

Stand Out From Competitors - In a crowded market, Branded Merchandise can help your brand stand out from competitors. Unique and creative promotional products catch the attention of potential customers and diffrentiate your brand. 

Long-Lating Impact - Unlike short lived ads, branded merchandise offers a lasting impact. People often keep and use promotional products for an exstended period, continuously reinforcing your brand message.